It would be very useful to include a list of users who did NOT interact with a campaign in the download reports. We’ve started to use campaigns to gather information from employees, where we consider a response mandatory. Employees who don’t interact with the campaign need more direct followup through other channels.
Currently comms details only show delivery status and positive interactions, so campaign leaders have to manually infer those usernames from the difference between the total audience and the users who interacted.
It seems obvious that this data should be included in campaign details, since it’s highly relevant and actionable.